cigarette brand ambassador Celebrities and "Ordinary" People Sell Smoke · Yale University Library Online Exhibitions Al Jolson & cigarette advertising

By 1994, many groups, including the American Medical Association, the American Cancer Society, the American Heart Association, the American Lung Association, the Surgeon General, 27 state attorneys general, and more had urged the Federal Trade Commission (FTC) to take action against R.J.R.s Joe Camel campaign

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Wary of addiction, he switched cigarette brands regularly in hopes that this strategy would keep him from getting hooked, he said in an interview